Since the collaboration between Nissan and BOOM began in 2008, the relationship has continued to grow with BOOM creating a varied stream of corporate content for the car manufacturer over the past 3 years.
Examples of BOOMs partnership:
Nissan sports car testimonials:
Following on from the success of GT Academy, Nissan chose BOOM to create a series of customer testimonial films to commemorate the launch of their latest models of the GT-R, 370z and Qashqai.
Nissan saw the potential power of social networking to promote their products through the eyes and opinions of the customers who bought their cars and working together with BOOM, we created a style that is both personal and informative. Setting a look for these films that encompasses the aspirations of the client & visualises the potential of the brands, yet by ‘keeping it real’ and telling the tried & tested success stories of the cars through the people who drive them, the films succeed in reaching out to an interested audience.
PRODUCER: Ally Jenkins
DURATION: 3 x 4’ web films